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FirstBank in the News

FirstBank in the News

hide this 2013

Colorado Gives Day Donations Top $20M

Posted 12.11.13 on Denver Business Journal

A preliminary accounting of donations made to 1,442 nonprofits during Colorado Gives Day puts the total at more than $20 million.

FirstBank donated $600,000 to Colorado Gives Day this year, including covering the cost of credit-card processing fees so that 100 percent of the money given to a nonprofit will get to the organization.

Colorado Gives Day – 24 Hours to Give Where You Live

Posted 12.5.13 on

Colorado Gives Day, the online giving event that raises awareness and donations for hundreds of Colorado nonprofits, returns on Dec. 10.

Community First Foundation and FirstBank have partnered on this initiative since its launch four years ago, watching donations skyrocket each year. The first year, hundreds of people united to raise $8.4 donations; in 2012 that number nearly doubled, at $15.7 million.

FirstBank Uses Seniors to Motivate Wannabes

Posted 11.29.13 on Media Post

A unique video campaign for FirstBank features three accomplished senior citizens who urge hesitant entrepreneur wannabes to make the leap, or to embolden those who have just done so.

Tagged "Start and Grow Today," it was created by advertising agency TDA_Boulder, and is based on the idea that career advice might carry more weight coming from someone in the December of a rich, full life than coming from a bank.

FirstBank Ad Campaign is Funny Business

Posted 11.21.13 on American Banker

A humorous new television spot for FirstBank in Lakewood, Colo., is not only an attempt to amuse the small-business owners it targets. Jim Reuter, FirstBank's head of marketing, says it is also an act of solidarity with them.

The spot is part of a campaign, launched in October, that also includes print, radio and mobile ads, along with billboards featuring blown-up images of business cards from some of the bank's commercial clients.

FirstBank Competes with Homegrown Technology

Posted 11.19.13 on American Banker

FirstBank will soon become the first regional U.S. bank to launch mobile photo bill pay – in other words, it will let customers pay bills and add payees by snapping a picture of an invoice with their smartphones.

"We have a large subset of customers that want mobile functionality," says Jeff Kaufman, president-retail banking. "If we watch customers on online banking, there's a migration from desktop to smartphone." Roughly 15% of users enter the online banking platform using just a smartphone.

FirstBank Launches Campaign to Promote its Customers

Posted 10.25.13 on Denver Business Journal

Lakewood-based FirstBank Holding Co. has launched a new outdoor advertising campaign that touts its Colorado small-business customers.

The campaign aims to help boost the customers' visibility and sales, without increasing their marketing budgets.

ABA Elects New Chairman, Directors

Posted 10.23.13 on American Banker

Members of the American Bankers Association have elected a new leadership team and voted in 10 new board members.

The new officers and board members were elected Tuesday at the ABA's annual convention in New Orleans. John Ikard, CEO of FirstBank Holding Co. in Lakewood, Colo., became chairman-elect.

FirstBank to Join clearXchange Network

Posted 10.10.13 on The Wall Street Journal

"Joining the clearXchange network allows FirstBank customers to send and receive money from the convenience and safety of our trusted FirstBank online and mobile channels," said Jim Reuter, president of FirstBank Support Services.

FirstBank customers will be able to send payments from their existing FirstBank account safely and conveniently using only the recipient's mobile number or e-mail address and without providing sensitive account information.

FirstBank to Acquire El Paseo Bank Branch

Posted 10.8.13 on

FirstBank is acquiring a Palm Desert branch of El Paseo Bank, including $66 million in deposits, FirstBank announced in a news release Tuesday.

FirstBank, which runs more than 115 locations nationwide, first entered California in 1985.

Westminster's North Stadium Renamed 1STBANK Field

Posted 10.7.13 on

The stadium in Westminster has been renamed 1STBANK FIELD following a naming rights agreement with Adams 12 Five Star Schools.

Mark Clark, the president of Adams 12 Five Star Schools board of education, said: "We're fortunate to have strong partners who support student success in the Five Star District, from our parents to our staff and local businesses like FirstBank."

FirstBank Plays Key Role in Redevelopment of Denver

Posted 09.5.13 on Digital Journal

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, today announced several commercial loans which will be used to finance important and high-profile development projects in Denver.

"It's an honor to be involved in not only the revival and improvement of these Denver landmarks, but to play a small role in helping these innovative companies bring jobs and talent to Colorado." said John Ikard, CEO of FirstBank Holding Company.

FirstBank Opens Goodyear, AZ Branch, Plans Two More

Posted 05.22.13 on Phoenix Business Journal

FirstBank Arizona is opening a branch in Goodyear today, with plans to open two more in the Valley by early next year.

The new branch joins two existing FirstBank locations in the West Valley, where others are scheduled to open later this year and early next year.

FirstBank Celebrates New Cherry Creek Building Plans

Posted 05.08.13 on Denver Business Journal

Pauls Corp., FirstBank and Junction Energy Partners plan to break ground in September on the 150,000-square-foot, eight-story, office/retail building in Cherry Creek North.

"The whole area is iconic to us and we're proud to be here," said John Ikard, FirstBank CEO

Tenants of the new building will include Del Frisco's Grille, Energy IV LLC and Fuller Sotheby's International Realty.

FirstBank Grows Deposits and Loans in Q1

Posted 04.24.13 on

Deposits and loans increased during the first quarter at FirstBank Holding Co.'s branches serving the Boulder market.

The Lakewood-based bank's deposits in the Boulder market increased 12.8 percent to $636.9 million for the first quarter ended March 31 compared with $564.4 million in the first quarter of 2012. Loan values were up16.7 percent to $348.5 million in the first quarter compared with $298.6 million in first-quarter 2012.

Colorado Top Workplaces 2013

Posted 04.22.13 on

It comes in all shapes and sizes, and it varies from employer to employer, industry to industry.

Welcome to The Denver Post's Top Workplaces 2013 special report. Now in its second year, our Top Workplaces program has grown significantly, not only as organizations recognize the cachet of being among the region's top employers, but also as workers in an improving economy seek positions where they feel valued, appreciated and eager to come to work.

FirstBank: Serving Customers and Community

Posted 04.15.13 on

FirstBank goes far above the call of duty when it comes to community support. FirstBank, as a whole, was founded in Lakewood in 1963, and this year celebrates its 50th anniversary -- quite an accomplishment for any business. Since being founded, FirstBank has grown from a small Colorado bank to one now operating 125 branches in Colorado, Arizona and California.

Perhaps key to its success is the fact that this is a business that operates with the guiding principle to not only care for its customers, but to care deeply for the communities it serves as well.

Pauls Corp. to Break Ground in Fall on Cherry Creek Office Building

Posted 04.03.13 on

The Pauls Corp. will break ground around September on a 150,000-square-foot, eight-story office and retail building called 100 St. Paul at a prime location in Cherry Creek.

The project is a joint venture of The Pauls Corp., an investment and real estate development company; First Bank, and Junction Energy Partners.

FirstBank donated $4.6 Million to Nonprofits

Posted 03.29.13 on Boulder County Business Report

BOULDER - FirstBank Holding Co. donated $48,997 to nonprofit organizations in the Boulder Valley and a total $4.6 million to nonprofit organization in Colorado during 2012.

FirstBank operates approximately 125 locations in Colorado, Arizona and California. It is the largest locally owned bank in Colorado, serving more than 600,000 customers.

FirstBank to Open Branch in Aspen

Posted 03.22.13 on PostIndependent

Aspen will likely gain its seventh full-service retail bank within the next six months when FirstBank Holding Co. finds a suitable space in or around the commercial core, according to the company's president in the Roaring Fork Valley.

Erin O'Keefe said FirstBank intends to open branches in both Aspen and the midvalley.

FirstBank has already dived into real estate loans in the upper valley without a physical presence there. It financed sales of several recent purchases of units at the Viceroy Hotel in Snowmass Village, O'Keefe said. It sees great potential to expand its lending volume in the rapidly recovering Aspen-area real estate market, she said.

After 50 years, FirstBank is Firmly Entrenched as a Giant

Posted 03.15.13 on Denver Business Journal

FirstBank founding President Roger Reisher created a company in 1963 that has remained local and employee-owned for 50 years — no small feat given the consolidation in the bank sector in the last 10 years.

After 50 years of almost entirely organic growth, Lakewood-based FirstBank Holding Co. is one of the largest privately held banks in the country, with $12.8 billlion in assets at the end of 2012. While some banks have struggled since 2008, FirstBank has reported record profits, growing assets by 37 percent in the last four years.

FirstBank Donated Record $4.6M to Colorado Nonprofits in 2012

Posted 03.11.13 on Yahoo! Finance

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, today announced the results of its annual community investment program. In 2012, FirstBank contributed cash donations totaling more than $4.6 million to more than a thousand nonprofit organizations across the state.

"Community involvement has been a hallmark of this company," said John A. Ikard, CEO of FirstBank Holding Company. "We believe philanthropy benefits not only the individuals touched by these organizations, but it also contributes to creating a healthy business climate and economy. Supporting local residents and organizations is just the right thing to do and it will remain among our top priorities."

FirstBank Ad Campaign Takes Swipe at Congress

Posted 02.07.13 in American Banker

In a new billboard advertisement focused on its mortgage lending, the $12.8 billion-asset unit of FirstBank Holding takes a not-too-subtle swipe at the legislative branch and its inability to get things done.

"Unlike Congress, our mortgage officers meet deadlines," reads the ad, which was created by TDA_Boulder, FirstBank's longtime agency. The ad currently appears on a lone billboard in the Denver area, though the bank has plans to replicate the sign throughout the metropolitan region.

FirstBank Named a 2013 National Top Workplace

Posted 02.07.13 on HeraldOnline

FirstBank Holding Company, the Lakewood-based holding company for the largest locally-owned banking organization in Colorado, today announced that it has been named one of America's Top Workplaces by WorkplaceDynamics. The bank was ranked #26 among 872 organizations nationwide that participated in regional top workplaces programs.

"We're thrilled to be considered a Top Workplace among some of the nation's most recognized companies for employee engagement and satisfaction," said John Ikard, CEO of FirstBank Holding Company. "Our employees are the foundation of our business and it is rewarding to know they feel FirstBank is a fantastic place to work ... I'm sure our company's founders would be proud to know the business they built continues to not only succeed financially, but also keeps employees happy and healthy."

FirstBank Reports 2012 Year-End Financial Results

Posted 01.23.13 on Business Wire

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, today reported its year-end 2012 financial results.

"2012 was a successful year for our company," said John A. Ikard, president and CEO of FirstBank Holding Company. "Despite changing dynamics of the banking industry, we experienced strong financial growth in all our markets. We also continued to expand geographically by opening new locations, including our first branch in Glenwood Springs, Colorado. It was another great year for FirstBank."


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Colorado Gives Day Leverages Social Media To Get More Donors

Posted 11.27.12 in The Denver Post

Colorado Gives Day organizers are using social media to draw a younger, broader crowd to the annual 24-hour online giving spree that last year raised $13 million for nonprofits.

The awareness campaign kicks off Monday, with a Colorado Gives Day Trivia Contest posted on FirstBank's Facebook and Twitter pages. Ten winners will get $1,000 from FirstBank to donate to their favorite charity. The contest runs through Friday.

FirstBank Announces New Glenwood Springs Location

Posted 10.24.12 on Business Wire

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, today announced a new location at 2014 Grand Avenue in Glenwood Springs, Colo. The bank purchased a 2-acre site near the Safeway shopping center to house the 4,627 sq. ft. branch, which is scheduled to open Wednesday, Oct. 24.

"FirstBank has successful operations in Summit and Eagle county communities, so establishing a location in Glenwood Springs seemed like a natural progression," said Erin O'Keefe, FirstBank Market President of Glenwood Springs. "The Roaring Fork Valley and nearby areas have proven to be a great market for us, given the high demand for more banking options and locations. We're happy to accommodate local customers looking for a well-capitalized, convenient, full-service and friendly community bank."

FirstBank Makes Roaring Fork Valley Debut

Posted 10.24.12 in the Post Independent

The new FirstBank at 2014 Grand Ave. opens today in a new million-dollar building with a staff of 11 and a standing offer for free personal checking accounts.

"Come see what we can do," said Erin O'Keefe, Roaring Fork Valley market president and a 21-year employee with FirstBank Holding Co. "We have such a huge history in Colorado. We've been around for 50 years, and we are primarily management- and employee-owned."

The bank plans a grand opening on Nov. 16, and a special feature will be the bank's collection of black and white photos taken by Colorado Mountain College photography students.

FirstBank Reports 2012 3rd Quarter Financial Results

Posted 10.22.12 on Business Wire

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, today reported its 2012 third quarter financial results.

As of Sept. 30, 2012, the company's total deposits were $11.1 billion, up 8 percent compared to the same period last year. Total loans grew 20 percent from $4.9 billion to $5.9 billion during that same time.

FirstBank Holding Company's net income remained virtually unchanged from 2011 and was $121.32 million, compared to $122.12 million at the same time last year.

FirstBank's Nicole Reeves Among Colorado's Top 25 Most Influential Young Professionals

Posted 10.09.12 on Business Wire

FirstBank, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, announced today that Nicole Reeves, Senior Vice President, has been named one of ColoradoBiz Magazine's Most Influential Young Professionals in the state.

Nicole was selected by the judges from a record 261 nominations for her dedication to mentoring young professionals, her commitment to the local community including serving on the board of seven nonprofit organizations and her significant impact on the company through product innovation.

FirstBank To Close 15 Branches in October

Posted 09.18.12 on Denver Business Journal

Lakewood-based FirstBank is closing 15 branch locations on Oct. 12, citing lower traffic in its branches as more customers do their banking online.

The bank said 12 of the locations are in Front Range King Soopers stores, two are in storefront locations in the Vail area and one is a traditional free-standing branch location in Colorado Springs.

FirstBank Takes Over Denver

Posted 08.24.12 on MediaPost News

FirstBank has blanketed the city of Denver with a new takeover campaign that runs through September.

Created by TDA_Boulder, the campaign shows possibilities in which a potential business could start or grow, with a hand from FirstBank. The goal of the awareness campaign is to inspire FirstBank customers and potential ones to associate the brand with small business banking.

FirstBank Reports 2012 Second Quarter Financial Results

Posted 07.23.12 on MarketWatch

As of June 30, 2012, the company's total deposits were $10.88 billion, up 9 percent compared to the same period last year. Total loans grew 18 percent from $4.75 billion to $5.59 billion during that same time.

FirstBank Holding Company's net income for the first six months of the year increased 2 percent to $81.58 million, compared to $80.2 million at the same time last year.

FirstBank Donates $50,000 to Colorado Fire Relief Fund 2012

Posted 07.02.12 on Yahoo! Finance

FirstBank announced that it donated $50,000 to the Colorado Fire Relief Fund 2012. The fund was created by Governor Hickenlooper to support relief efforts as wildfires sweep through Colorado. All donations will be distributed to organizations that will help make the greatest progress in stopping the fire and supporting Coloradans who are directly impacted by the disaster.

FirstBank Pledges $75,000 Sponsorship for Rocky Mountain Innosphere

Posted 06.30.12 on Innovationews

1stBank of Colorado announced a $75,000 sponsorship of the Rocky Mountain Innosphere, the Fort Collins-based non-profit technology incubator.

The bank's investment will support high-quality startups in Northern Colorado and help make a positive economic impact in the region, as the Innosphere provides support to more than 30 start-up companies with nearly 200 employees.

FirstBank Launches Philanthropy Fridays Competition for Nonprofits

Posted 06.04.12 on Yahoo! Finance

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, announced today that it has launched FirstBank Philanthropy Fridays, a month-long online competition in which nonprofits compete for a $1,000 each week.

FirstBank, New Belgium Brewery, USA Pro Challenge Take 1st Day Lead in DBJ Social Madness

Posted 06.02.12 in The Denver Business Journal

The first day of voting in our Social Madness challenge is over, and as of Saturday, FirstBank, New Belgium Brewing Co. and USA Pro Challenge have jumped out to first-day leads in their size categories among Colorado businesses.

Community First Foundation and FirstBank Announce Colorado Gives Day 2012

Posted 05.04.12 in The Denver Post

Colorado Gives Day 2012, the third Colorado Gives Day, will take place during a 24-hour period on Tuesday, Dec. 4, 2012. Community First Foundation and FirstBank partnered for the last two years, distributing $8.7 million to Colorado nonprofits in 2010 and $12.8 million in 2011.

FirstBank Brings Opening Day To The Cancer Society Of Denver

Posted 04.23.12 in The Denver Post

Cancer Society of Denver received a surprise of ball park proportions on Rockies Opening Day, April 9. Colorado's largest locally owned bank, FirstBank shocked more than 50 of the Cancer Society employees with an "Office Park" experience.

FirstBank Reports 2012 First Quarter Financial Results, Sees 11% Rise In Deposits From A Year Earlier


As of March 31, 2012, total assets were $12 billion and total deposits were $10.87 billion. Both increased by 11 percent over the previous year. Total loans grew from $4.63 billion to $5.31 billion, a 15 percent increase since the first quarter of 2011.

"During the first quarter of 2012 we saw double-digit lending and deposit growth in almost all our markets, and we've been able to maintain our steady trajectory of growth as we expand our customer base," John Ikard, CEO of FirstBank, said in a press release.

FirstBank also reported the following state-specific financial results:
Arizona - FirstBank operates eight locations in Arizona. As of March 31, 2012, total deposits for FirstBank's Arizona branches were $147.9 million, up from $112.8 million compared to the same time a year ago. Loans also increased 65 percent to $158.2 million from $95.9 million. FirstBank opened its first Arizona location in 2007.
California - Total deposits for FirstBank California increased 6.8 percent to $273.7 million compared to $256.3 million in the first quarter 2011. Total loans also increased 17.6 percent to $159.9 million for the quarter ending March 31, 2012. The bank operates five branches in the greater Palm Desert, Calif. area.

FirstBank Appoints Two New Members To Its Board Of Directors

Posted 04.18.12 in Yahoo Finance

FirstBank Holding Company, the Lakewood-based holding company for the largest locally owned banking organization in Colorado, announced today that Adam Coyle and Jack Fox have been elected to the bank's board of directors.

Centennial-Based Skydex Technologies Gets An Opening Day Experience From FirstBank

Posted 04.13.12 in The Denver Post

Workers walked into a transformed office space, containing hot dog carts, mascots, organ players, and a team of hired actors acting as ball park vendors, hawking cold sodas, cracker jacks and peanuts, to give an experience remarkably similar to a baseball game.

FirstBank Wants To Bring The Opening Day Experience To Your Office

Posted 03.30.12 in Market Watch

FirstBank is hosting a contest through April 6 asking local businesses to explain, in 100 words or less, why they deserve an in-the-office Opening Day experience. “As Colorado's largest locally owned bank, we want to do our part to make Opening Day special -- especially for fans who don't have the opportunity to attend the game,” said John Ikard, CEO of FirstBank Holding Company.

FirstBank Invests in Denver Transit-Oriented Development Fund

Posted 03.13.12 in Market Watch

“FirstBank has always been a community driven bank,” said Rob Chaney, Executive Vice President of FirstBank's Aurora market. “We feel that every company should give back to the communities that have helped them succeed and the Denver TOD Fund is a great way to do just that. We are very excited about this initiative.”

FirstBank Donates More Than $4.2 in 2011

Posted 03.04.12 in The Denver Post

FirstBank of Lakewood announced that in 2011, its annual community investment program contributed cash donations totaling more than $4.2 million to more than a thousand nonprofit organizations across the state.

FirstBank Extends Its Customer Service Outside of the Bank in Latest Commercial

Posted 02.02.12 in American Banker

The ad, from FirstBank Holding Co. in Denver—which markets itself as 1stBank—shows a man in a dark business suit, lounging in a leather-bound recliner, eating chips. His message is simple: you won't miss anything if you leave the room.

$60,000 in Colorado Gives Day Prizes Announced at Celebration

Posted 01.20.12 in The Denver Post

Nonprofit winners of $60,000 total in FirstBank sponsored prize money were announced at the Community First Foundation's “Bravo! A Colorado Gives Day Celebration” at the Arvada Center on Thursday, Jan. 19.

FirstBank's Income, Assets, Deposits All on Upswing

Posted 01.20.12 in the Denver Business Journal

FirstBank, the largest locally owned banking organization in Colorado, said its total assets were $11.62 billion, and total deposits were $10.47 billion as of Dec. 31, 2011. Both were up 10 percent from 2010, when total assets were $10.5 billion and total deposits were $9.5 billion.


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Street Backtalk: Colorado Gives Day draws more business backing

Posted 12.01.11 in The Wall Street Journal

New this year: FirstBank also is sponsoring 12 new High Five prizes of $5,000 each, given in the categories of top dollars raised, top number of donations, largest percent increase in dollars from 2010 and top dollars raised through fundraising pages.

Colorado Gives Day 2011

Posted 11.29.11 on

FirstBank has renewed its role as corporate partner of Colorado Gives Day, committing $500,000 to kick off the 2011 campaign including $300,000 for the FirstBank Incentive Fund.

FirstBank Names Brian Larson President Of Boulder Market.

Posted 11.17.11 in the Boulder County Business Report

Larson oversees eight locations in the Boulder area, including a new downtown branch at the northeast corner of Spruce Street and Broadway. "We're looking to expand, and we're still lending money," said Larson, who previously was president of FirstBank's smaller operation in Colorado Springs. "I'm really excited about the move."

Nearly 1,000 Colorado Nonprofits To Take Part In Colorado Gives Day

Posted 11.14.11 on PR Newswire

Those looking to donate online to Colorado charities on Colorado Gives Day and year-round now have nearly 1,000 nonprofits to choose from. November 12 marks the beginning of Community Foundation Week, and Community First Foundation has big news to announce.

FirstBank Reports Third Quarter 2011 Financial Results

Posted 10.24.11 on MarketWatch

FirstBank Holding Company reported its 2011 third quarter financial results. As of Sept. 30, 2011, the company's total deposits were $10.2 billion, up 9 percent compared to the same period last year. Total loans grew 12 percent to $4.9 billion from $4.4 billion in the third quarter of 2010.

Finding Free Checking - Where To Look To Find A Free Bank Account

Posted 10.14.11 on Life Goes Strong

Leah Ingram uncovered a handful of local banks, credit unions, financial institutions, even insurance companies that will take your money–in a good way, of course–and not charge you extra fees for doing business with you. Here are some of the highlights and the different kinds of "banks" out there still offering free checking.

How Much Do Banks Charge For Checking? FirstBank Will Tell You

Posted 10.11.11 in The Colorado Springs Business Journal

A digital billboard in Denver flashes the message FirstBank wants customers to know: They offer free checking. Just text FirstBank with your bank's name and the bank will text you back with details about how much your bank charges for checking accounts.

Small Banks Offer Deals, Capitalize On Big Banks' Fees

Posted 10.07.11 in USA Today

Community banks and credit unions are moving quickly to take advantage of widespread hostility toward new fees charged by some of the nation's largest banks. FirstBank is using a new campaign to promote the fact that it offers free checking with no minimum balance.

FirstBank Wins ColoradoBiz's Top Company 2011 Award

Posted 10.05.11 on ColoradoBiz

FirstBank President and CEO John Ikard talks about the people and practices that helped make FirstBank and Top Company winner for 2011.

FirstBank Is The Only Large Bank In Colorado To Offer Free Checking

Posted 10.05.11 on FOX31

FirstBank says it's the only large bank in Colorado that doesn't charge for a checking account. People can text message Firstbank at 67247 to learn about other bank's fees. For example, if a resident texts "TCF Bank" to Firstbank, they receive a reply stating, "TCF charges $9.95/mo. for convenience checking unless you have $500 in monthly deposits, 10 qualifying withdrawals or $2,500 in combined balances."

FirstBank Is No. 2 Bank In Colorado For Sixth Consecutive Year

Posted 10.04.11 in The Denver Business Journal

FirstBank came in at No. 2 for the sixth year in a row, with $7.14 billion in deposits in the metro area, or 12.3 percent of the market, up slightly from 12.25 percent a year earlier. It's the top Colorado-based bank on the list.

FirstBank Gives Customers "First Dibs" On 1STBANK Center Tickets

Posted 09.28.11 on Business Wire

FirstBank announced the launch of a new priority ticketing alert service for FirstBank customers. The service notifies FirstBank customers by text and/or email of exclusive presale ticket opportunities for most concerts and events at the 1STBANK Center, allowing customers to purchase tickets 24 hours before the general public.

FirstBank Looks To Cardtronics For ATM Management Services And Revised ADA Regulation Readiness

Posted 09.20.11 on

FirstBank retains its ATM placement relationship with King Soopers, with Cardtronics taking over the operation and management of FirstBank's King Soopers-located ATMs. Enabling these FirstBank ATMs to be compliant with revised ADA regulations taking effect on March 15, 2012, Cardtronics efficiently executed all necessary upgrades during July to ensure FirstBank's King Soopers ATMs are accessible to the blind or visually impaired.

FirstBank Invests $75,000 Into The Boulder Microloan Fund

Posted 09.16.11 on Boulder County Business Report

FirstBank recently invested $75,000 into the Boulder Microloan Fund, a $575,000 loan fund that's going gangbusters right now with seed money. One example is Boulder Ice Cream, which recently bought an industrial ice cream maker that helped the company rapidly increase distribution, Hagler said.

FirstBank Focuses On Ease Of Mortgages In Latest Campaign

Posted 09.08.11 in dBusinessNews

A new campaign from FirstBank features easily obtained mortgages. The product-specific campaign departs from FirstBank's long-running brand advertising, built around saving. The mortgage campaign includes TV, transit, print, outdoor and online and is, like the brand campaign, by TDA_Boulder, Boulder, Colo.

FirstBank Campaign Breaks Trend To Reveal How NOT To Get Rich

Posted 8.25.11 in dBusinessNews

FirstBank is breaking a branding campaign with creative that features several ways not to get wealthy. The centerpiece of the campaign is a 30-second TV spot titled "History Lessons" which shows some very happy investors, their net worth tied up in tulips (1637), stocks (1929) and real estate (2008). The tag, for the spot and for the whole campaign, is "There is no 'Get Rich Quick.' "

FirstBank Is Here To Help You Save

Posted 8.19.11 in Boulder County Business Report

The "We're here to help you save" TV ad and billboard campaign from FirstBank promoting its eSave program wants you to think so. The automatic transfer savings package rolled out in 2010 basically gives FirstBank customers a chance to receive a 5 percent return on their savings accounts, pretty much double the amount of any other savings instrument offered by any financial institution.

FirstBank Helps To Contribute $250,000 To Small Business Fund

Posted 8.18.11 in Boulder County Business Report

Local small businesses have a potential new capital source - a new $250,000 pot of money in the Boulder Microloan Fund. Officials from the City of Boulder, from FirstBank Holding Co. and from the nonprofit Colorado Enterprise Fund said Wednesday that they would contribute a total of $250,000 to expand the fund.

FirstBank Partners With Infinity Park And The Glendale Raptors

Posted 8.17.11 on

FirstBank has signed on as a sponsor of Infinity Park and the Glendale Raptors Rugby Football Team. As a sponsor, FirstBank banners, signs and commercials will appear in the park, the first rugby-specific park in the United States and the home of the Raptors.

FirstBank Increases Sponsorship To $500,000 For 2011 Colorado Gives Day

Posted 8.10.11 in Community First Foundation Press Releases

FirstBank, Colorado's largest locally owned bank, has renewed its role as corporate partner of Colorado Gives Day, committing $500,000 to kick off the 2011 campaign including $300,000 for the FirstBank Incentive Fund.

FirstBank Opening Downtown Boulder Branch

Posted 8.1.11 on

FirstBank is scheduled to open its downtown Boulder branch, located on the northeast corner of Broadway and Spruce Street, on Sept. 9, said Jim Hall, the banking company's Boulder market president. The new Boulder branch, which Hall said "fills a hole" in the Colorado market, will be FirstBank's seventh branch in the city and 13th in Boulder and Broomfield counties.

FirstBank Profit Up 9% In First Half

Posted 7.25.11 on

Lakewood-based FirstBank said its net income for the first six months of the year rose to $80.2 million from $73.5 million at the same time last year. "Despite sluggish economic growth, loans grew another 10 percent compared to the first six months of 2010," John Ikard, president and CEO of FirstBank Holding, said in a statement.

FirstBank Among Smallest To Absorb Card-fee Caps

Posted 7.1.11 on

"It's hard not to say that they're one of the safest banks in the nation, and for sure one of the safest in Colorado," said banking analyst Larry Martin, CEO of Denver-based Bank Strategies LLC.

FirstBank Making A Move To Glenwood Springs

Posted 6.20.11 on

FirstBank is in the initial design phases to build a new 5,000-square-foot bank building on the site, which would serve as the bank's first Roaring Fork Valley location. The two-acre site is where the Glenwood Springs Post Independent offices are currently located. The Post Independent is planning to relocate pending closing on the property sale.

9Cares Colorado Shares Visits FirstBank

Posted 6.14.11 on

As a bank headquartered in Colorado, it's really important for us to be involved in the community, and no better way than to get our employees involved with 9Cares Colorado Shares, Dave Baker of FirstBank said.

FirstBank Ranked #1 Of 101 Colorado Banks

Posted 5.14.11 on

FirstBank of Lakewood, the largest locally owned bank in Colorado, topped the list, according to an analysis by banking consultant Financial Management Consulting Group, or FMCG, of Russell Springs, Ky.

Giving At FirstBank Is Standard Practice

Posted 5.6.11 on

Community service is as much a part of the bank as making loans, handling checks or other bank-related work. "It's part of our culture. And the way we see it, we're going to be only as strong as our community," said John Ikard, CEO.

FirstBank 2011 First Quarter Financials

Posted 4.25.11 in

FirstBank Holding Company's net income for the first quarter increased 15 percent to $40.48 million, compared to $35.16 million at the same time last year. First quarter earnings per share were $315, up 16 percent from $273.

QR Codes For FirstBank

Posted 4.18.11 in

FirstBank conducted a six-month campaign at DIA that featured billboards with QR codes linking to free books and Sudoku puzzles. The codes were scanned more than 25,000 times, said Matt Best, a media planner for TDA Boulder, the ad agency for the bank.

FirstBank Wins OBIE Gold

FirstBank wins Gold OBIE. Posted 4.6.11 on

A FirstBank advertising campaign that featured billboards with QR codes received a gold OBIE award from the Outdoor Advertising Association of America.

1STBANK Center Finally Rockin'

Posted 3.18.11 in Boulder County Business Report

The 1STBANK Center in Broomfield has been pulling in capacity crowds since Peak Entertainment LLC, a joint venture of AEG Live – Rocky Mountains LLC and Kroenke Sports and Entertainment LLC, dba Kroenke Sports Enterprises, took over the venue Sept. 1.

Glow-in-the-dark Billboard For FirstBank

2011 glow-in-dark billboard Posted 2.03.11 in dBusinessNews

This winter, travelers returning to Denver after a day in the mountains will see a glow-in-the-dark billboard advertising FirstBank, Colorado's 24/7 phone support.

FirstBank Reports More Profits In 2010

Posted 1.24.11 in The Denver Business Journal

Net income rose 1 percent in the fourth quarter, to $37.6 million, and by 2 percent during the year, to $148.9 million, from the comparable periods a year ago.


hide this 2010

Colorado Gives Day A Success; $8 Million Donated

Posted 12.09.10 in The Denver Business Journal

Colorado Gives Day was a stunning success – with the Arvada-based Community First Foundation far surpassing its goal of getting $1 million in donations, saying it collected more than $8 million Wednesday.

Today Is Colorado Gives Day

Posted 12.08.10 on 9News

Five hours after it began, FirstBank commits $300,000 to Colorado Gives Day. Dave Baker talks about FirstBank's goal to raise over 1 million dollars for Colorado charities.

Colorado Gives Day Hopes To Raise $1 Million For Non Profits

Posted 12.06.10 on 9News

Wednesday, not only will that small donation (or big one) to Colorado non profits go a long way, it will actually increase thanks to an online giving resource, GivingFirst, and a program called Colorado Gives Day.

Reluctant Banker Finds Groove

Posted 12.02.10 in American Banker

FirstBank is one of the best-performing banking companies in the country, and it managed to sidestep many of the problems that unraveled so many banks in recent years. That is why American Banker has chosen Ikard as one of the Community Bankers of the Year for 2010.

High-Visibility Sponsorships Come Back

Posted 11.05.10

A handful of small banks have struck deals recently that will heighten their name recognition and allow them to cull customers out of massive audiences.

In March FirstBank bought naming rights to the Broomfield Event Center, a 6,500-seat arena in Broomfield, rebranding it 1STBANK Center.

Testing A Bar Code Technology For 2-D Smartphones

Posted 10.25.10 in The New York Times

Bar code campaigns are cropping up in transit hubs. In Denver International Airport, for example, Colorado-based FirstBank began to offer this month a free download of an e-book to passengers scanning the bar code on posters mounted in terminal corridors.

FirstBank Uses QR Codes In A 'Novel' Giveaway.

2010 OBIE Awards Posted 10.20.10 in The Financial Brand

Travelers passing through the Denver International Airport with too much time and a digital device on their hands will be provided with electronic books, crosswords or Sudoku for free, courtesy of FirstBank.

Backlit posters inside the airport, headlined "Free Books," "Free Crosswords," and "Free Sudoku" show QR codes linked to a URL where travelers can download puzzles and 12 classic novels.

Marketing Strategy: Buddy Up

Posted 09.16.10 in the Wall Street Journal

Small companies ride coattails of larger firms to reduce advertising expenses. FirstBank Holding Co. ran seven billboards throughout Colorado showing off its entrepreneurial customers.

First Year In, Broomfield's 1STBANK Center Deemed A Success.

Posted 09.01.10 in Broomfield Enterprise

City managers point to progress since change in arena management. After 12 months, two name changes and a $1 million makeover, city leaders and arena management are declaring the 1STBANK Center's first year a success.

Saving Savvy - FirstBank's Campaign Celebrates Americans New Penny-Pinching Ways.

Posted 08.01.10 in US Banker

The savers who pumped up FirstBank's deposits over the past year are the people who live next door. They stockpiled cash by living below their means and, being conservative types, they like to keep it in the bank.

FirstBank Earnings Up 1.7% In Year’s 1st Half

Posted 07.26.10 in The Denver Business Journal

Colorado’s FirstBank Holding Co. said Monday its net income for the first half of 2010 was $73.5 million, up 1.7 percent from the $72.3 million it earned in the same period of 2009.

FirstBank Really Is Here To Help - Tires Out Kids Before Flights For You

Posted 07.20.10 on

FirstBank's "We're here to help" campaign. TDA Advertising & Design had the idea to turn a rotating out-of-home display unit into a children's circular treadmill by making little hands on the poster.

FirstBank Unveils New Electronic Banking Services

Posted 07.15.10 in Vail Daily

FirstBank has announced a new "eSave" account package. The package, which consists of a linked checking and savings account, gives customers a range of automatic transfer options to increase their personal savings.

FirstBank's Approach Unchanged

Posted 05.29.10 in The Colorado Springs Business Journal

"We're going to keep doing the same thing we've been doing for decades - taking in deposits and lending the money locally," said Brian Larson, president of FirstBank Colorado Springs and FirstBank El Paso County.

FirstBank Contributes $300,000 to Colorado Gives Day

Posted 05.25.10 in The Denver Business Journal

The Community First Foundation announced an ambitious goal: To raise $1 million online in 24 hours on Colorado Gives Day, Wed, Dec 8. Proceeds will benefit Colorado nonprofit organizations.

2010 OBIE Award Winners Announced

2010 OBIE Awards Posted 05.05.10 in Wide-Format Imaging

TDA claimed one of the oldest and most prestigious prizes in advertising when it won the coveted OBIE Best of Show for its FirstBank campaign.

TDA's winning campaign featured advertisements for local micro-businesses such as babysitting and dog walking services, which effectively communicated the bank's dedication to small business owners. The award marks the first time TDA has taken home the OBIE Best of Show.

Or see Best of Show results from the Outdoor Advertising Association or America.

TDA Shows Off FirstBank’s Lovely Lobby

Posted 04.29.10 in The Denver Egotist

The heroes of FirstBank, Colorado's latest mobile banking ad campaign are lobby furniture. Dimensional, 14 by 48-foot billboards hold aloft such classic bank lobby trappings as a wood-paneled desk and chair, a velvet rope and stanchions, a potted ficus tree, and a framed reproduction of scenic mountainscape, all giant-sized.

FirstBank’s Cautious Approach Gives It Room To Start Stepping Out

Posted 03.21.10 in The Denver Post

A consistently conservative approach has helped make FirstBank Holding Co. Colorado’s largest homegrown banking group.

Denver Hispanic Chamber Names FirstBank Top Corporate Advocate For 2010

Posted 03.17.10 in the Denver Business Journal

The chamber’s awards, chosen by a committee of past winners, recognize companies and individuals for "business success, involvement with organizations, committees and board of directors that promote Hispanic business development, as well as Hispanic business outreach and involvement with the Hispanic Chamber."

Tapping Into March Madness

Posted 03.16.10 in The Financial Brand

Every Spring, financial marketers across the U.S. wonder how they can tap into the fervor of "March Madness," the NCAA college basketball tournament. FirstBank is running its ad for "Bank Merger Madness" in the Denver Post, right next to the article announcing first round match-ups in the basketball tournament.

Not All Bad News For Local Banks

Posted 03.05.10 in the Boulder County Business Report

FirstBank of Boulder and FirstBank of Longmont - both owned by Lakewood-based First Bank Holding Co., but individually chartered in Boulder and Longmont - reported their highest quarterly profits since before the economic crisis began. FirstBank of Boulder pulled in nearly $9.7 million, and FirstBank of Longmont reported a profit of $5.7 million in the fourth quarter.

New Broomfield Music Venue Makes Debut Tonight

Posted 03.05.10 in The Denver Post

When the 1stBank Center opens for business tonight, welcoming Phil Lesh and Bob Weir’s Furthur to Broomfield for two sold-out shows, there’s a lot on the line.

Banking On Success. Chuck Morris Expects Good Things For 1stBank Center

Posted 03.04.10 in The Denver Daily News

Local concert promoter Chuck Morris helped unveil the 1stBank Center, the new state-of-the-art entertainment facility that he hopes will become one of the great jewels in the crown of Colorado live music.

FirstBank Buys Naming Rights To Broomfield Arena

Posted 02.04.10 in the Denver Business Journal

The Odeon Colorado event complex, formerly the Broomfield Event Center, has another new name starting March 1 - 1stBank Center. FirstBank Holding Co. of Lakewood has purchased the naming rights to the center for five years, from operator Peak Entertainment LLC, the company said Thursday.

FirstBank Profits Up 15% In Q4

Posted 01.29.10 in the Denver Business Journal

FirstBank Holding Co.’s net income rose 15 percent in 2009 from the previous year, to $146.5 million, the banking company said Friday. Net income was $36.7 million in the fourth quarter, also up 15 percent from the same quarter a year earlier.

FirstBank’s Community Investment Totals $3.4 Million in 2009

Posted 01.12.10 in the Vail Daily

FirstBank Holding Company, the Lakewood-based holding company for the largest locally-owned bank in Colorado, has announced the results of its annual community investment program. For 2009, FirstBank gave cash donations of more than $3.4 million to Colorado nonprofit groups.


hide this 2009

CollegeInvest’s Gift of Education

Posted 12.17.09 on 9News

9News speaks with Angela Baier from CollegeInvest about the new Smart Choice College Savings Plan from FirstBank.

FirstBank Will Reimburse Five Customers Up To $500 Each For Their Purchases

Posted 12.03.09 in The Denver Post

FirstBank, Colorado’s largest locally owned bank, has decided to sprinkle some sugar on what could be a sour holiday season considering Colorado’s 6.9 percent unemployment rate.

FirstBank, CollegeInvest Launch 529 Plan

Posted 11.10.09 in the Denver Business Journal

FirstBank and CollegeInvest are teaming up to launch the first FDIC-insured 529 college savings plan in Colorado, officials said Tuesday.

The Smart Choice College Savings Plan combines federal tax breaks with a Colorado state income tax deduction available only through plans offered by CollegeInvest, a not-for-profit college financing arm of the Colorado Department of Higher Education.

Metro Denver’s Top Business Newsmakers

Posted 11.04.09 in the Denver Business Journal

In a year when many banks cut lending and took government money to survive, FirstBank reaped the rewards of years of fiscal prudence under longtime President and CEO John Ikard.

Small Banks Move In As Giants Falter

Posted 11.01.09 in The New York Times

The Texas banker Edward Speed wants his fellow Texans to think small. Sensing an opportunity to capitalize on public outrage over big national banks rescued by taxpayer bailouts, Mr. Speed has started a campaign urging Texans to take their cash out of banks like Wells Fargo and turn it over to small homegrown institutions like his, the Texas Dow Employees Credit Union in Lake Jackson near the Gulf Coast.

FirstBank Reports Increases

Posted 10.26.09 in Northern Colorado Business Report

FirstBank Holding Co., the Lakewood-based holding company for the largest locally owned banking organization in Colorado, Monday reported increases in all its key financial measures for the nine months ending Sept. 30.

FirstBank Boosts Q3 Earnings 15%

Posted 10.26.09 in Denver Business Journal

FirstBank Holding Co. earned $109.88 million in the first nine months of 2009, up 15 percent from the same period in 2008, officials said on Monday.

FirstBank Continues To Hold No.2 Spot For Biggest Bank In Colorado

Posted 10.15.09 in Denver Business Journal

Lakewood-based First Bank Holding Co. held onto the No. 2 spot for the fourth year in a row, after edging out U.S. Bank for the first time in 2006. First Bank operates under 25 separate state charters, which totaled a combined $8.4 billion in deposits, or 10 percent of the Colorado market.

FirstBank's Pitch To Small Businesses: Ads On Us

Posted 07.27.09

Recognizing the cash crunch many small businesses are facing, a Colorado banking company has come up with a plan to help them increase their visibility - and, it's hoped, their sales - without increasing their marketing budgets.

Second Quarter Earnings Rise 7%

Posted 07.17.09 in Denver Business Journal

FirstBank Holding Co.'s net income grew 7 percent in the first half of the year amid strong loan and customer deposit growth, the bank said Thursday. Lakewood-based FirstBank, earned $72.26 million for the first six months of the year, up 7 percent from the same six-month period in 2008. The company's earnings per share were $556.61, up 9 percent from a year ago.

FirstBank Funds Loan For Meridian Crossing Retail Construction

Posted 06.18.09 in Colorado Real Estate Journal

FirstBank Holding Co. recently funded a loan for the construction of a retail building in Falcon.

Stress Builds For Boulder Valley Banks

Posted 05.29.09 in Boulder County Business Report

While FirstBank of Boulder and FirstBank of Longmont reported strong profits of about $2.6 million and $1.57 million, respectively, Broomfield-based FirsTier Bank reported a loss of about $3.4 million. The other local banks reported either a small loss or profit.

Next, Loans For Lemonade Stands?

Posted 05.18.09 in The New York Times

When banks declare in advertising that they want to help small businesses grow, just how small do they mean? A campaign for a bank in Colorado is taking that assertion down to the itsy-bitsy, teeny-weeny level.

First Quarter Earnings Rise 18%

Posted 04.28.09 in Denver Business Journal

FirstBank Holding Co. earned $38.3 million in the first quarter, up 18 percent year over year, as deposits and loans both grew, officials said Tuesday. Lakewood-based FirstBank said its earnings per share also rose 18 percent, to $298.50.

FirstBank Biplane Spreads Message Of Interest

Posted 04.10.09 in Denver Post

Hot-dog aromas riding the breezes around Coors Field at the Rockies' home opener today will have some company - a bank's private plane. Sort of. A small single-engine biplane commissioned by FirstBank of Colorado will pull a banner over a stadium crowd of about 50,000 fans declaring, “This is the closest thing we have to a private jet.”

Unusual FirstBank Billboard Helps Small Business

Posted 04.03.09 in CBS 4 News

First Bank wanted to advertise its support of small business so it bought billboards featuring fictional entrepreneurs like Abbey, a babysitter, and Mrs. Bennett, a piano teacher. It gave the ads a realistic touch by giving out real phone numbers. When real callers started asking about the piano lessons, the bank decided to help out a real business.

FirstBank Providing Real-Time Alerts

Posted 03.26.09 in Boulder County Business Report

FirstBank Holding Co. in Lakewood, the parent of FirstBank of Boulder and FirstBank of Longmont, has launched an electronic alert system for its 600,000 customers, including more than 564,000 in Colorado.

Colorado Banks Turn Down Federal Funds

Posted 02.25.09 in The Denver Channel

FirstBank didn't even apply for the government money. Dave Baker, FirstBank's chief operating officer, said the bank did not need the funding because its balance sheet is strong and it continues to lend capital to both businesses and individuals.

FirstBank Appeals To Young, Mobile Skiers

Posted 02.11.09 in Media Post

“Bank in your ski mask without getting arrested,” declare metal signs from Colorado-based FirstBank that have been placed at ski racks, snowboard racks and lift lines at the Breckenridge and Keystone winter sports resorts. In smaller print, the signs read “Mobile Banking. Bank Anywhere.”

Area Bank Reports Gains

Posted 01.28.09 in Parker Chronicle

As a community bank, FirstBank clung to its own traditional lending philosophy of staying conservative and doing its homework before offering a loan. It also worked strictly in familiar territory. When many larger banks were making loans to out-of-state borrowers where conditions can widely vary, FirstBank stuck to Colorado, said Dave Baker, chief operating officer for the company.

FirstBank Profits Up

Posted 01.24.09 in CBS 4 News

While many banks are asking for hand outs, Lakewood-based FirstBank made money last year.

Colo. Bankers Outline Rescue For Developers

Posted 01.21.09 in Denver Post

“FirstBank has been asked to commit to extend a certain amount of commercial loans subject to our underwriting criteria,” said John Ikard, president and CEO of the Lakewood-based bank holding company.

FirstBank's 2008 Earnings Jump 28%

Posted 01.21.09 in Denver Business Journal

FirstBank Holding Co.'s profit leaped 28.3 percent in 2008, as its banks sidestepped credit losses tied to the subprime mortgage debacle and attracted more depositors through its unusual charter structure, the bank said Wednesday.

Ikard Named One Of Nine To Watch In 2009

Posted 01.04.09 in Denver Post

In a year when many banks sought help from the federal government and cut back sharply on lending, Lakewood-based FirstBank Holding Co. aggressively grew its loan portfolio and shunned bailout funds.


hide this 2008

FirstBank To Participate In New FDIC Program

Posted 12.17.08

FirstBank is participating in the FDIC's Transaction Account Guarantee Program. Under that program, through December 31, 2009, all noninterest-bearing transaction accounts are fully guaranteed by the FDIC for the entire amount in the account. Coverage under the Transaction Account Guarantee Program is in addition to and separate from the coverage available under the FDIC's general deposit insurance rules.

FirstBank Uses Humor To Calm Fears

Posted 12.14.08 in The New York Times

“If we could make people smile, that would be great,” said Jonathan Schoenberg, a creative director at TDA Advertising and Design in Boulder, Colo., which created a campaign for FirstBank that offers the tongue-in-cheek gift suggestions, part of a campaign carrying the theme “We're here to help you save.”

FirstBank CEO Named To KC Fed Board

Posted 12.11.08 in Denver Business Journal

John Ikard, president and CEO of FirstBank Holding Co., has been elected to the board of directors of the Kansas City Federal Reserve Bank, effective Jan. 1, the Fed said on Thursday.

The Federal Reserve Bank of Kansas City's board of directors includes nine members, six of whom are elected by member banks in the seven states of the Tenth Federal Reserve District — Colorado, Wyoming, Nebraska, Kansas, Missouri, New Mexico and Oklahoma.

FirstBank To Pass On Federal Funds

Posted 12.10.08 in Rocky Mountain News, Denver Post and Denver Business Journal

“This decision reflects FirstBank's strong balance sheet and its continued ability to lend capital to credit-worthy borrowers,” said Baker. “After careful consideration, we determined that FirstBank does not need to participate in the program being offered by the U.S. Treasury.”

Or read articles from the
Rocky Mountain News, Denver Post or Denver Business Journal.

FirstBank Highlights Its Sec***ty

Posted 12.01.08 in U.S. Banker

When the bank, which also uses the brand 1stBank, decided to build on its success with twenty-somethings, it turned to Boulder, CO-based TDA Advertising & Design. “We think the work done by TDA has been excellent,” Baker says. “They've really come up with a number of creative ways to grab attention and be thought provoking.”

Bankers Take Credit Crisis In Stride

Posted 12.01.08 in Colorado Biz Today

“We are making loans,” says John Ikard, president and CEO of Lakewood—based FirstBank Holding Co. “It's actually a good time to be making commercial loans because a lot of competitors are out of the market.”

Borrowers Lean On Local Banks

Posted 11.12.08 in The New York Times

Mr. Ikard said that FirstBank had plenty of money to lend and that he saw this as an opportunity to cherry-pick the best small-business customers away from other banks. But he said that his loan officers could also be more demanding of applicants today than a year or two ago, partly because there is less competition from other lenders.

FirstBank Helps Five At CU

Posted 11.07.08 in Denver Business Journal Scholarship Winners 2008

Five new University of Colorado-Boulder students are getting scholarships from Lakewood-based FirstBank Holding Co.

Four-year scholarships of $3,500 per year are going to Briton Bock (a graduate of Battle Mountain High School in Eagle), Cole Bostrom (Brush High School in Brush), Jesse Fife (Fruita Monument High School in Fruita), Emilio Lone Elk (Prairie High School in New Raymer) and Lisa Meleneyy (Heritage High School, Littleton).

The “FirstBank Colorado Scholars” program, with an endowment of $2.8 million, is sustained by employee contributions and matching funds from the company.

FirstBank President And CEO John Ikard Honored As Top “Power Book” Banking Executive By The Denver Business Journal

Posted 11.06.08

John Ikard, President and CEO of FirstBank Holding Company, Colorado's largest locally-owned bank, was named one of 14 category winners in the Denver Business Journal's Power Book, taking top honors in the banking category. The Power Book annually acknowledges some of the Denver metro area's top C-level executive newsmakers, as well as their accomplishments during the past year, venerating 10 business leaders in each of the14 various business categories. Ikard was recognized during an awards luncheon held Thursday, October 30, 2008 at the Marriott City Center in Denver.

FirstBank Reaches Out To Capture Younger Consumers

Posted 11.03.08

At a time when many banks are retrenching their marketing plans, regional bank FirstBank looks to capture a share of younger consumers with a whimsical and humorous advertising campaign.

“We think when other banks are pulling back, we have a chance to stand out,” Brian Jensen, vice president of the Lakewood, Colo.-based bank, tells Marketing Daily.

Ikard Helps FirstBank Stand Firm

Posted 10.07.08 in Denver Business Journal

John Ikard's steady hand at the helm has made FirstBank among the rare standouts in a banking industry rocked by losses.

FirstBank's net income was up 41 percent in the first six months of 2008, at $67.3 million. It's particularly noteworthy at a time when other banks are grappling with soured mortgage and real estate lending portfolios.

But a few years ago, as other financial institutions were earning big profits by making subprime mortgage loans or lending heavily on land development and residential home construction, FirstBank was more cautious.

FirstBank Gains Share In Colorado

Posted 10.08.08 in Rocky Mountain News

* Lakewood-based FirstBank, the only Colorado-headquartered bank among the top five, posted deposit gains of 4.2 percent and 5.5 percent in the state and metro area, respectively. Its shares are now 9.2 percent of the state and 12.0 percent of the metro area.

“Fairly normal (deposit) pricing and fairly steady growth is our goal,” said Chief Operating Officer Dave Baker.

New FirstBank TV Commercials Air Today

Posted 10.08.08
Bunnies Identity Protection

Remote Call Center Stepford Teller

FirstBank Reports Outstanding Results For The First Nine Months Of 2008

Posted 10.02.08
  • Solid History
    FirstBank was founded in Lakewood, Colorado, in 1963. FirstBank is employee owned with a long term focus. We have over 100 officers and nearly 600 employees with more than 10 years of experience with FirstBank.

  • Strong Financial Position
    FirstBank is well capitalized according to all regulatory guidelines. FirstBank's assets total $9.3 billion as of September 30, and deposits were $7.9 billion. FirstBank continues to experience solid growth in both assets and deposits.

  • Excellent Earnings
    FirstBank reported outstanding results for the first nine months of 2008. FirstBank's net income was $95,146,000 through the third quarter of 2008, up 29% from $73,631,000 last year.

  • Unique FDIC Insurance Options
    While most banks can only insure up to $250,000 of your money through the FDIC, FirstBank's 25 separate charters make it possible for your deposits to be insured up to $6.25 million, keeping your money safe and secure. FirstBank also plans to participate in an FDIC program which will provide full FDIC coverage of non-interest bearing checking accounts through December 31, 2009.

  • No Subprime Involvement
    FirstBank does not originate, hold, or purchase subprime mortgage loans or securities. Continued focus on credit quality has enabled us to succeed in all economic cycles.

  • Open for Business
    FirstBank has 126 locations in three states serving over 600,000 customers. Our strong financial position enables us to meet the credit needs of the customers and communities we serve. Please see us for all of your consumer or business banking needs.


FirstBank Lends Stability In Slowdown

Posted 07.26.08 in Denver Post

FirstBank is in a stronger position than many of its competitors to lend. The bank's delinquent loans and other nonperforming assets in the second quarter were a relatively low 0.15 percent of the total. The bank also has one of the highest capital reserves in the state, with capital equal to 16.2 percent of loans and other risk-based assets. Most banks operate in the 10 to 12 percent range.

“We invest with local people on local properties,” Tilton said. “We build long-term relationships.”

State Banks Endure Crunch

Posted 07.26.08 in Denver Post

Huge losses and outright failures at U.S. banks have put depositors on edge in recent weeks.

But at many banks, loan defaults have not become a problem. And a few banks are actually increasing their earnings as a global credit crisis enters its second year.

“We think we will be looking at record profits this year,” said John Ikard, president and chief executive of FirstBank Holding Co. in Lakewood.

FirstBank Reports Outstanding Results For The First Half Of 2008

Posted 07.15.08 in Denver Business Journal

FirstBank's net income was $67,311,000 for the first six months of 2008, up 41% from $47,697,000 last year. Net income represents a return on average assets of 1.51% and return on average shareholders equity of 22.1%. Earnings per share were $511.12, also up 41% from $361.56 for the comparable period last year.

FirstBank's assets total $9.2 billion as of June 30, and deposits were $7.8 billion. FirstBank continues to experience solid growth in both assets and deposits.

Bank Announces Launch of New Spanish Language Website

Posted 06.19.08

DENVER, CO — According to eMarketer, the Hispanic online population will reach 29.4 million by 2012 and in response to this projection, and the state's double-digit population growth within the Hispanic populace, Lakewood-based FirstBank Holding Company has announced the recent launch of its Spanish website — (Español).

“The Hispanic population is the fastest-growing segment both offline and online, as is their buying power and financial savvy. It's important that we provide our customers, and prospective customers too, with the tools they need to achieve their financial goals,” says Laura Morales, Hispanic Segment Manager at FirstBank. “In fact, we know that Hispanic Americans are 44% more likely than the total U.S. population to be influenced by the Internet and this is a vital part of FirstBank's continued efforts to provide financial materials and resources to Colorado's Spanish speaking community.”

The Spanish website features comprehensive information on checking, savings and student account packages.

FirstBank is now Colorado's second largest depository institution and Colorado's largest locally owned bank with over $8 billion in assets and 115 locations in Colorado, serving over 600,000 customers. The company is unique in that management and employees own a majority of its stock.

FirstBank Receives 2008 Community Leader Award

Posted 05.15.08 Community Leader Award Video

The Federal Home Loan Bank of Topeka awarded FirstBank the 2008 Community Leader Award for our outstanding service to the community. Please click on the following link to see the short video.

Launch Video »

Real Estate Attracts Retirement Funds

Posted 03.08.08 in Denver Post

Buying property can be a good IRA investment, but many investors and advisers don't push the idea because of a web of complicated tax laws. Real estate is little-known way to invest retirement funds. To someone saving for retirement, real estate may be a good alternative to the turmoil of the financial markets.


hide this 2007

FirstBank Aims To Be Good Neighbor

Posted 12.01.07 in Life On Capitol Hill

FirstBank listened to neighbors desires regarding the design of the new structure located in the Capitol Hill neighborhood.

JA Achieves Bank Donations

Posted 11.30.07 in Denver Business Journal

FirstBank donated $146,000 to Junior Achievement Rocky Mountain Inc. during the 2006-2007 school year. So far in the 2007-2008 school year FirstBank employees have volunteered in 50 classrooms for the organization.

Mobile Banking In Time For The Holidays

Posted 11.30.07 in Colorado Springs Business Journal

FirstBank clients have a new tool, Mobile Banking, to help them manage their money during the holidays.

The service gives FirstBank's Internet banking customers the ability to check account balances and transfer money using their mobile phones.

FirstBank Opens First Location In Phoenix

Posted 08.08.07 Bryce Lloyd

Colorado-based FirstBank entered the Phoenix market on Wednesday, August 1, 2007, with the opening of a new bank in the Esplanade II at 2525 East Camelback Road. Bryce Lloyd has been named president of the new bank, according to John Ikard, President and CEO of FirstBank Holding Company.

FirstBank plans to open three more branches in the Phoenix metro area within the year. Two of them will be in Scottsdale (90th and Via Linda, Indian School and Miller) and one will be in Gilbert (Queen Creek and Val Vista).

FirstBank “Digs Pennies” For New Denver Branch, Announces New Community Partnership

Posted 04.25.07 Mayor Hickenlooper

Spring storms didn't stop FirstBank, Colorado's largest locally-owned bank, from officially “breaking ground” for its new Denver branch to be located at 1617 Colfax Ave., on the northeast corner of Colfax Avenue and Franklin Street in Denver.

Community leaders and bank executives “broke ground” for the new branch with an indoor celebration using gold shovels and piles of copper pennies in the lobby of the Republic Plaza Office Tower at 370 17th Street, the main office of FirstBank of Denver.

FirstBank Finds New Market In Phoenix

Posted 04.25.07 John Ikard

FirstBank is about to find out what it's like to be a small fish in a big pond. In mid-July, the second-largest bank in Colorado will open its first branch in metro Phoenix metro area.

“I think there's a national law that every bank has to be in Phoenix. We're about the last ones there,” joked John Ikard, FirstBank's president and CEO.

For many out-of-state banks, Colorado's Front Range is the hot place to be, so it's ironic that FirstBank is looking elsewhere...

FirstBank Finds New Market In Phoenix

Posted 02.08.07 CSU Logo

FirstBank has announced two new $3500 scholarships for students in the College of Business at Colorado State University. In 2007, an incoming junior and an incoming senior will be selected for the scholarships. Each succeeding year, a new junior applicant will be selected, and the incoming senior may renew the scholarship for another year.


hide this 2006

1031 Corporation Moves To New Office

Posted 12.28.06 1031 Corporation

1031 Corporation Exchange Professionals - a subsidiary of FirstBank and one of Colorado's largest providers of Section 1031 like-kind exchanges for investors, small businesses and corporations - has moved to the recently renovated FirstBank Financial Center building located at 1707 N. Main St., Ste. 200, in Longmont.

Five CU Students Receive FirstBank Scholarships

Posted 12.12.06 Scholarship Winners

Five students at the University of Colorado at Boulder have been awarded four-year scholarships from Lakewood-based FirstBank Holding Company, John Ikard, holding company president, announced.

The FirstBank Colorado Scholars program was initially funded in 1988 by a group of CU alumni in the FirstBank organization in honor of the bank's founding president Roger L. Reisher. Over the past 18 years, contributions from other FirstBank employees and matching funds from FirstBank Holding Company have helped the scholarship endowment grow to a total market value exceeding $2.393 million.

FirstBank Grabs Number 2 Spot In Colorado

Posted 10.17.06 in Rocky Mountain News

FirstBank vaulted into the No. 2 spot in Colorado after increasing deposits by 9 percent. “In the last 12 months, deposit growth has been our No. 1 priority,” said FirstBank CEO John Ikard. “We were pretty disappointed last year when we came in at 3 percent. It was unacceptable. In our business model, growth is king, and it's good to see things get turned around.”

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